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SCOTT New Windham World Cup Title Sponsor Sun Valley, ID, June 6th, 2011 — SCOTT Sports announced today that they would become the Title Sponsor of the 2011 Windham UCI Mountain Bike World Cup Downhill event. Windham is the seventh stop on the 2011 UCI Mountain Bike World Cup tour and takes place July 7-10th 2011 featuring both Downhill and Cross-Country disciplines.  “The US is the birthplace of Mountain Biking, and having a World Cup on US soil is so important,” said Adrian Montgomery, Marketing/PR Director for SCOTT Sports. “As a long time supporter of the World Cup,we felt it was crucial to back the Windham World Cup and ensure the continuation of our Mountain Bike heritage. SCOTT will be fielding Cross Country and Downhill teams at the event with our SCOTT-Swisspower and SCOTT11 teams. We’re so proud to be the title sponsor for the DH race in Windham and feel confident this move will elevate our profile amongst the racing community.”  This is the first World Cup level sponsorship form SCOTT Sports in the US market. |
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